📊 Market Segmentation

Dalam riset pengguna ada beberapa segmentasi pasar dan metode lain yang bisa digunakan serta pertanyaan saat riset juga harus disesuaikan.

• Type of Market Segmentation

  • Demographic Segmentation

  • Behavioral Segmentation

  • Geographic Segmentation

  • Psychographic Segmentation

• Other Methods of Market Segmentation

  • Value Segmentation

  • Firmographic Segmentation

  • Generational Segmentation

  • Lifestage Segmentation

  • Seasonal Segmentation

• 5 Benefits of Market Segmentation

  • Improves Campaign Performance

  • Inform Product Development

  • Reveals Area to Expand

  • Improves Business Focus

  • Improve Other Business Decision